Nowadays there are many renowned professionals and researchers who write about personal banding. From them I can learn, and I will probably refer to them in my upcoming posts. So, is there any reason to write about the same topic?
I was wondering about this and if it was worthwhile to open this section of the blog when I found a post by Eva Collado (https://www.evacolladoduran.com/2015/11/tu-casa-digital-el-blog-marcapersonal-marcaerestu-rrhh/). It was useful to check if my reasons were the same as those she presented. Let´s see.
Among her arguments, Eva Collado claims that a blog is a perfect tool for becoming well-known, more visible and being a reference point. Regarding this, I am not sure that my intention is to gain visibility; but I want to add value and, above all, to share my experience with students before the end of their studies. The idea of becoming a reference point overwhelms me; I mean, I have experience teaching but not a professional CV from working in companies that endorse what I can say about personal branding. However, I know exactly how the students feel when they finish their studies at University.
Hence my point of view could be useful to them.
According to Eva Collado, when writing a blog, you can show your digital skills as well as your creativity and commitment; and at the same time by being consistent in posting you can create a community of followers. All of this is very appealing for those interested in calling the attention of recruiters or in obtaining projects or contracts to earn money. But my blog is more like a piece of my own personal brand online, and a way to show what it is like to accompany my students in designing their firsts steps towards their professional life.
As a result, the only reason to keep this section of my blog relevant is to share with the readers the experience that I have with working with students in the development of their personal projects. Then, I hope that this blog, one more in the blogsphere, can help someone to develop their own personal brand, much more if you, dear reader, are ending your studies at University.
Do you want to join me in learning about this topic?
This page is also available in: Español